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September 2nd, 2021

Happy Birthday, Rowena Lei!

Today's Birthday Girl is Rowena Lei, founder of August Sage. Each month we celebrate a local entrepreneur on her special day.

Happy birthday! How are you celebrating this year?
Love a tasting menu - it's fun to be surprised - dinner at Barley Swine and then headed out to the Hamptons with my fiancé next week right after Labor Weekend to catch the last of summer but miss the crowds. :)

How many candles are you blowing out?

What's on your birthday wish list?
This classic stripe sweater from Sezane 'cause it's officially fall even though not quite yet in Austin. A Shona Joy silky PJ set in ivory. And this Bottega Veneta Twist Bag is a work of art!

August Sage offers ceramics, ankole horn vessels and other decorative objects. How would you describe your home’s aesthetic?
I like to describe it as a combination of wabi sabi meets Parisian chic. It's modern and feminine with a touch of rustic elements to ground it.  

What was your background before launching August Sage?
I was in tech working as a data analytics consultant.

Favorite way you see August Sage products used?
I love seeing our vases in use, especially the floral arrangements - so many beautiful and creative options. 

Three things you do to prepare for guests coming over?
Always lighting candles to set the mood, plenty of snacks and food, and a quick declutter! 

Morning ritual.
Fiance makes me a latte every morning to get the day started! I do a quick mediation on Headspace and journal. Before I get started with the work day, I go through design magazines and books which is my most creative time in the day for inspiration.

Your daily uniform?
I usually love a monochromatic look, black on black or white on white. I feel so chic! 

Always in your work bag.
Lip Sleeping Mask by Laneige and always my current read! 

Neighborhood you call home.
North Loop! I live right across the street from Home Slice! It’s such a quirky part of town with the vintage shops and great foods spots. 

Breakfast, lunch and dinner, where are we most likely to find you?
Breakfast: Tiny Boxwoods. Lunch: Street tacos where I can find them! I love this little spot right by place in North Loop that has the best al pastor tacos. Dinner: Aba.

Three apps you can't live without.
1. Kat Travel by blogger With Love by Kat has curated the chicest spots in the US and abroad!
2. The Sculpt Society by Megan Roup. She has the best quickie workouts - I’ll prop my phone or iPad up and squeeze in a workout when I have 10-15 minutes.
3. Huji. I get a couple of drinks in me and I start taking a million pictures. I love this app for vintage disposable photo vibes. It's so much fun!

How does Instagram impact your business?
Instagram is amazing for communicating our brand aesthetic and, especially with home interiors, it puts the product in context! 

New book you can't wait to devour…
Leonardo Da Vinci biography by Walter Isaacson and Towards a New Architecture by Le Corbusier.

Do you identify with your sign?
Yes I’m a total Type A, planning and organizing Virgo.

What's next for your brand?
We’re working on our first accent furniture pieces, we’re still in R&D mode and hopefully should have our pieces out by the end of next year!

People would be surprised to learn this about you…
I am terrified of cats! (But I have one lol.)

Want to be the next Tidbits Birthday Girl? Tell us why at submissions-austin@gotidbits.com.

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